Results & Case Studies - Flex Documentation
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Supplements / functional wellness
Fitness / training services
Home health / air quality
Baby / maternity products
Recovery / posture / wellness apparel
Sleep tech
Footwear
All case studies
AMMD by Amy Myers MD
2.5x AOV
Functional wellness
- HSA/FSA customers spent 2.5x more per order than the brand average
- Campaigns using Flex materials "performed better than almost anything else"
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Trainwell
+20% conversions
Fitness & training
- Trial-to-subscription conversions up 20% among HSA/FSA opt-in group
- 1,000 trial users educated on HSA/FSA payment at launch
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Airdog
+20% CVR
Home health
- 37% higher AOV on HSA/FSA-focused ads vs. non-HSA/FSA
- 4x return on ad spend from paid campaigns
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Nanobébé
+60% AOV
Baby & maternity
- 60% higher AOV vs. typical site average
- 42% email open rate on HSA/FSA announcement
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Kindred Bravely
5,500+ orders
Baby & maternity
- 23% higher AOV vs. brand average
- 5,500+ HSA/FSA orders processed since launch
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Forme
18–20% AOV lift
Recovery & apparel
- 18–20% higher AOV on Flex orders
- 1,000+ repeat purchases using Flex across multiple orders
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Chilipad by Sleepme
+8.3% CTR
Sleep tech
- +8.3% click-through rate on Flex-integrated campaigns
- +5.3% email open rate after Flex integration
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Orthopedic Shoe Company
+20% AOV
Footwear
- 17% of total sales completed via HSA/FSA
- Live in 48 hours
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Have results you’d like to share? Reach out to marketing@withflex.com — we’re always adding new stories.